How to Build a Business That Serves Your Life, Not the Other Way Around

Our Story

Founding a small business in 2005 was a journey of discovery. Learning from the ups and downs allowed us to cultivate a business that we are proud of. As the years passed we began structuring the business to suit the lifestyle we wanted. While 60 hour weeks were the starting point, our diligent focus on efficiency and mindful delegation led us to only working 10 hour weeks, all while maintaining strong profits. We want to share our discoveries and strategies with you. Owning a small business doesn't need to be all consuming. You can achieve freedom from the rat race if you are willing to work towards it.

Our Approach

We strive to empower anyone who is determined to start or grow their own small business. We want you to have the tools and mental ability to achieve anything you set your mind to. It's not always an easy path, but it's much easier when you have the right approach. 20 years is a long time to learn what works and what doesn't. The fundamentals have proven to yield the most success and have made entrepreneurialism seem effortless. Applying the basics will allow success across all fields as these principles apply to all industries. Let's get away from cut throat strategies and endless hustle that drain you and lead to a life you are not happy with. Let's do things the right way.

Getting Started

There comes a point when you have to decide whether you’re willing to keep living in the “what if” or if you’re ready to step into the unknown. Too many people spend their lives imagining how things could be different but never take a single step toward making that vision a reality. The truth is, you will never have every answer, every resource, or the perfect moment to begin, those are illusions that keep you stuck where you are. The only thing you truly need to begin is the willingness to move forward, even if the path is unclear.

Nothing worth achieving starts at the finish line. Every thriving business, every personal success, every accomplishment you admire began with small, imperfect, sometimes clumsy first steps. It’s easy to look at someone’s success and forget that they, too, began at zero. They didn’t know all the answers. They made mistakes. They stumbled. But they kept going because action, any action, creates momentum, and momentum is the force that turns possibility into reality.

The beginning will test you. It will be uncomfortable. There will be moments when you wonder if you’re capable or if you’ve made a mistake. That’s normal. Doubt is part of the process, but it’s not a signal to stop, it’s a sign that you’re stretching into new territory. Remember, nothing grows in comfort zones. The skills, confidence, and clarity you’re looking for will come as you move forward, not before.

The most important thing you can do is start today, not someday. There will be challenges, and you will be faced with the crushing fear of “what if it all goes wrong?” But here’s the bigger question, what if it goes right? What if the risk you take becomes the turning point of your entire life? It's never too late to turn back, and at the same time, the life and career that you dream of will never happen if you don't follow those dreams. Let's claim what we want out of life and take the steps to achieve it. Let's walk this path together!